There is a new viral advertising campaign that is going around, and no one is sure where it has started from, although the obvious suspect is GM. You can see the campaign here. The ad features a green background with the numbers 230, the zero looks like an electrical outlet. Below that is the date 8-11. Interesting.
The major speculation that is floating around now is what does the 230 actually refer to. Right now there are several major theories. First is that the 230 refers to now may miles per gallon (MPG) the Chevy Volt will get. The above site also posits this theory: